BURCU SOYKURUM

Brand Operations Group Manager @ Procter & Gamble

After she graduated from Boğaziçi University Industrial Engineering department, she started his career journey at Procter & Gamble Marketing Department.

Firstly started in Gillette, as Media & Market Research Manager, then continued with getting the role of Direct Marketing Assistant Brand Manager, being responsible for consumer activations & launch of digital platforms of Ariel, Prima & Orkid brands. After she promoted to the role of Brand Operations Integration Manager, she found the opportunity to manage integrated marketing plans of brands, which enabled her to win many external recognitions, especially 2# Cannes Lions shortlist.

During Turkey launch of Fairy, she was the Assistant Brand Manager, getting very successful business results, won Gold Effie in 3 consecutive  years. She promoted to Lifestages Marketing Group Manager, responsible for all programs/campaigns customized per each life stage, led the successful launches of #banabak Youth Platform & kadinlarbilir.com portal.  During her role of Shopper Marketing & Instore Innovation Group Manager, she enriched her “brand building” experiences, working very closely with Sales department.

Currently, she is Brand Operations Group Manager for Turkey & Caucasus, leading the innovation to create new marketing solutions for brands, together with her young & energetic team.

Talks


DİĞER KONUŞMACILAR

GADI AMIT
plus

GADI AMIT

NewDealDesign

LUCIE GREENE
plus

LUCIE GREENE

Wunderman Thompson

EVGENY MOROZOV
plus

EVGENY MOROZOV

"THE NET DELUSION" and "TO SAVE EVERYTHING"

SEVAL OZ
plus

SEVAL OZ

Aurima.ai

ERIC REISS
plus

ERIC REISS

The FatDUX Group

FARIS YAKOB
plus

FARIS YAKOB

Genius Steals

CHRIS ROBERTS
plus

CHRIS ROBERTS

HHS and CybAer

DENİZ GÜVEN
plus

DENİZ GÜVEN

Virtual Bank by Standard Chartered

CHAKIB LABIDI
plus

CHAKIB LABIDI

UX Playground, Adobe XDI

RICCARDO SCOTTI DI UCCIO
plus

RICCARDO SCOTTI DI UCCIO

Facebook

ROSIE YAKOB
plus

ROSIE YAKOB

Genius Steals

METİN CHERASİ
plus

METİN CHERASİ

Arçelik

ABDİ SERDAR ÜSTÜNSALİH
plus

ABDİ SERDAR ÜSTÜNSALİH

VakıfBank

BURAK ARIKAN
plus

BURAK ARIKAN

Patara Labs

ENGİN ERDOĞAN
plus

ENGİN ERDOĞAN

Patara Labs

ARNAUD CASTAIGNET
plus

ARNAUD CASTAIGNET

Republic of Estonia’s e-Residency Programme

UĞUR HALATOĞLU
plus

UĞUR HALATOĞLU

Arçelik Innovation

EMRE FADILLIOĞLU
plus

EMRE FADILLIOĞLU

App Samurai

DANTE IŞIL ÖZKAN
plus

DANTE IŞIL ÖZKAN

OktoPeople

EMRE SAVAŞ
plus

EMRE SAVAŞ

Reachpeople

SERDAR KUZULOGLU
plus

SERDAR KUZULOGLU

Master of Ceremony

ESEN BULUT
plus

ESEN BULUT

RIMUUT

Copyright 2018 Digital Age Summit. All rights reserved