BURCU SOYKURUM

Brand Operations Group Manager Procter & Gamble

After she graduated from Boğaziçi University Industrial Engineering department, she started his career journey at Procter & Gamble Marketing Department.

Firstly started in Gillette, as Media & Market Research Manager, then continued with getting the role of Direct Marketing Assistant Brand Manager, being responsible for consumer activations & launch of digital platforms of Ariel, Prima & Orkid brands. After she promoted to the role of Brand Operations Integration Manager, she found the opportunity to manage integrated marketing plans of brands, which enabled her to win many external recognitions, especially 2# Cannes Lions shortlist.

During Turkey launch of Fairy, she was the Assistant Brand Manager, getting very successful business results, won Gold Effie in 3 consecutive  years. She promoted to Lifestages Marketing Group Manager, responsible for all programs/campaigns customized per each life stage, led the successful launches of #banabak Youth Platform & kadinlarbilir.com portal.  During her role of Shopper Marketing & Instore Innovation Group Manager, she enriched her “brand building” experiences, working very closely with Sales department.

Currently, she is Brand Operations Group Manager for Turkey & Caucasus, leading the innovation to create new marketing solutions for brands, together with her young & energetic team.

Talks


SPEAKERS

ARIANNA HUFFINGTON
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ARIANNA HUFFINGTON

The Huffington Post, Founder

NASSIM NICHOLAS TALEB
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NASSIM NICHOLAS TALEB

AUTHOR, RANDOMNESS, THEORIST, PROFESSOR OF RISK ENGINEERING AT NEW YORK UNIVERSITY

TOM FISHBURNE
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TOM FISHBURNE

Marketoon Studios, CEO

DAVE TROTT
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DAVE TROTT

GGT

CHRIS BROGAN
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CHRIS BROGAN

Human Business Works, President

JEFF JARVIS
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JEFF JARVIS

TOW-KNIGHT CENER

PROF. DR. İLBER ORTAYLI
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PROF. DR. İLBER ORTAYLI

History Professor

EVGENY MOROZOV
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EVGENY MOROZOV

"THE NET DELUSION" and "TO SAVE EVERYTHING"

PELİN THOROGOOD
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PELİN THOROGOOD

Wholıstıc Research & SVN Space

GADI AMIT
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GADI AMIT

NewDealDesign

BETH COLEMAN
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BETH COLEMAN

University of Waterloo

CHRIS ROBERTS
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CHRIS ROBERTS

HHS and CybAer

SEVAL OZ
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SEVAL OZ

Aurima.ai

RICHARD STACY
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RICHARD STACY

Socıal Medıa Strategıst

GLEN GILMORE
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GLEN GILMORE

Social Media Influencer & Digital Marketing Strategist

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