METİN CHERASİ

Head of Digital and Marketing Strategy @ Arçelik

Metin is the Head of Digital Strategy and Marketing at Arçelik. In this role, he is responsible for the company’s digital strategy and managing the digital communications and performance departments for Arçelik, Beko, Grundig, Altus and Leisure brands along with overseeing and planning all digital platforms. Metin planned and launched Arçelik’s first responsive e-commerce platform. He is a member of the Omni-Channel/CX transformation management team.

Previously he acted as VP digital of LH TBWA and VP digital of Leo Burnett.

Talks


DİĞER KONUŞMACILAR

GADI AMIT
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GADI AMIT

NewDealDesign

LUCIE GREENE
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LUCIE GREENE

Wunderman Thompson

EVGENY MOROZOV
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EVGENY MOROZOV

"THE NET DELUSION" and "TO SAVE EVERYTHING"

SEVAL OZ
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SEVAL OZ

Aurima.ai

ERIC REISS
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ERIC REISS

The FatDUX Group

FARIS YAKOB
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FARIS YAKOB

Genius Steals

CHRIS ROBERTS
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CHRIS ROBERTS

HHS and CybAer

DENİZ GÜVEN
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DENİZ GÜVEN

Virtual Bank by Standard Chartered

CHAKIB LABIDI
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CHAKIB LABIDI

UX Playground, Adobe XDI

RICCARDO SCOTTI DI UCCIO
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RICCARDO SCOTTI DI UCCIO

Facebook

ROSIE YAKOB
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ROSIE YAKOB

Genius Steals

METİN CHERASİ
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METİN CHERASİ

Arçelik

ABDİ SERDAR ÜSTÜNSALİH
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ABDİ SERDAR ÜSTÜNSALİH

VakıfBank

BURAK ARIKAN
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BURAK ARIKAN

Patara Labs

ENGİN ERDOĞAN
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ENGİN ERDOĞAN

Patara Labs

ARNAUD CASTAIGNET
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ARNAUD CASTAIGNET

Republic of Estonia’s e-Residency Programme

UĞUR HALATOĞLU
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UĞUR HALATOĞLU

Arçelik Innovation

EMRE FADILLIOĞLU
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EMRE FADILLIOĞLU

App Samurai

DANTE IŞIL ÖZKAN
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DANTE IŞIL ÖZKAN

OktoPeople

EMRE SAVAŞ
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EMRE SAVAŞ

Reachpeople

SERDAR KUZULOGLU
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SERDAR KUZULOGLU

Master of Ceremony

ESEN BULUT
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ESEN BULUT

RIMUUT

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