Business Beyond Borders

Over the last 20 years, Estonia has made 99% of its government services available online, accessible by citizens and residents through secure, government-issued digital identities. In 2014, Estonia decided to provide digital identities, along with access to Estonia’s digital services, to citizens of other countries who do not have residency in Estonia. These people were called e-residents and received e-Residency digital ID cards, allowing them to create a company in Estonia in an hour and manage it remotely from anywhere in the world. In the first four years, 50,000 foreign nationals from 165+ countries have become e-residents and have connected with the Estonian business environment and the European Single Market. Our panelists will share their experience of running their digital business from Turkey as e-residents of Estonia, together with a representative of the e-Residency programme who will explain how Estonia became the most advanced digital society in the world.

Say Hello to the Age of Conversation

Messaging is now the world’s fastest growing medium, and people-to-business messaging is becoming a new norm.

Messenger and WhatsApp, with 1.3 and 1.7 billion monthly active people respectively, sit at the heart of these trends, helping satisfy the need for message-based connections with businesses.

People’s expectations have changed, they want to talk to brands in the same way they talk to each other, so it’s critical for businesses to build a presence on Messenger and connect with their customers in a personal and meaningful way.

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